The HTC Alexa app has started rolling out to the North American variants of the HTC U11. The app officially brings Alexa access to the handset. This is not the first smartphone to come with Alexa on board as the Huawei Mate 9 had this honor a few months ago. However, the Huawei handset required customers to launch the Alexa app to use its features, while Alexa on the HTC U11 works hands-free. This basically means that you can activate the feature by simply saying “Alexa” rather than having to open the app and activate it manually. This makes the U11 the only phone to support both “Ok Google” and “Alexa” commands. The smartphone still can’t set reminders or play music from Pandora or Spotify using Alexa but can access a range of other features. Users can also acquire over 15,000 skills from the Alexa Skills Store to make Alexa smarter over time.